Ethical Advertising in Dentistry

presents ethical concepts that should be followed when dentists are pursuing practice promotion through advertising; based on an article in the Journal of the American College of Dentists. (1 credit hour)

Learning Objectives

After completing the course, participants will be able to:

  • State the criteria for determining whether an ad is professional and legal
  • Distinguish among ethical and non-ethical ads

Please Review the Following Article:

Ethical Advertising in Dentistry

Reference

Joseph P. Graskemper, Ethical Advertising in Dentistry, Journal of the American College of Dentists, 2009, 76(1), 44-49.

Lesson